Whatever your use of the BRIDGE API, It will always be usefull and adviced to add a valid phone number for each point of sale of your database and optimize the customer experience as well.
For a diffusion of your points of sale on publishers like Google My Business, Apple, Bing, etc., the right format of phone number must be respected in order to ensure the great synchronization of your data on publishers.
Some publishers don't accept short numbers for instance (4 numbers).
Make sure that you're using long phone numbers
|04 93 16 06 39||4318|
|+44 20 7153 9000||0033 (0)102030405|
|+1 415-486-4800||00 1 415 486 4800|
For international calls, you need to add the country extension.